Partner Account Manager-Reseller
Accountable for the transaction partners (Distribution, Resellers)
as well as channel incentives including fees and rebates (measured
against respective functional scorecard).
Provide strategic leadership for the transactional channel,
working in close cooperation with our Business Groups, Depth and
Breadth customer segments to create and implement program
strategies that drive desired business outcomes and meet the needs
of our customers and partners.
Why does the role exist?
To account manage key resellers that drive volume licensing
transactions as their core focus.
How does the role add value?
Local focused and responsible for managing key Reseller partners
identified in the subsidiary and executing aggressive sales and
marketing strategies that drive broad and specific revenue goals
which are tightly aligned with the subsidiary goals. Manage daily
sales and marketing activities and relationships, as well as
executive contacts (as required).
How is role unique from other roles?
This role will focus squarely on the resellers’ partner
community.
What are key initiatives and challenges facing this role
over the next six months to three years?
- Key Initiatives:
- Develop partner business plans and conditions of
satisfaction - Business plans to support agreed initiatives to achieve revenue
goals
- Develop partner business plans and conditions of
- Challenges:
- PAMs often manage combo partner portfolios, partnership and
alignment with the Solution Partner Group is required (joint
segmentation and selection and portfolios prioritization
processes)
- PAMs often manage combo partner portfolios, partnership and
Responsibilities:
- Grow the business:
- Core sales and marketing focus driving attainment of specific
revenue goals; - Work with each partner to develop pipeline review and forecast
process; - Coach partners on pipeline management activities;
- Engage in co-selling/sales support activities with partners and
their customers for key opportunities.
- Core sales and marketing focus driving attainment of specific
- Develop Annual Business Plans:
- Develop and successfully execute account specific strategies
and ensure local business plans with conditions of satisfaction are
created to achieve goals;
- Develop and successfully execute account specific strategies
- Build and execute marketing plans:
- To support sales strategies, including tightly managing a
marketing funds budget. - Develop strategy to ensure partner delivers quality and
consistency in supporting Microsoft programs and product
offerings
- To support sales strategies, including tightly managing a
- Business Relationships:
- Develop and maintain strong business relationships throughout
sales, marketing and operations, and with top partner
executives
- Develop and maintain strong business relationships throughout
- Partner Satisfaction.
- Attainment of COS (conditions of satisfaction) established in
business plans. - Help drive partner satisfaction by ensuring majority of time is
spent with your partners. - Ensure partner awareness of the Response Management
System. - Use Partner Experience Center (PEC, internal tool, part of RM)
to resolve complex partner questions.
- Attainment of COS (conditions of satisfaction) established in
Candidate’s profile:
- Higher education;
- More then 5 years of relevant experience leading channel
strategy, sales strategy, sales organization, managing people and
programs; - Strong leadership in communities, managing through
influence; - Drive for result, confidence.
- Upper-Intermediate English.
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